Social Proof (Hardcover)
$24.95 $21.21
Anyone can say that they’re good at what they do, but sometimes that’s not always the case. It’s easy for any person to say, “Hey, I’m the best person for the job,” especially on social media, where they can just easily type those words in their post even when it’s not true. People want to work with those they know, like, and trust, those who are authentic and fulfill their promises. So, if you really are good at what you do, how can you prove that to other people? What do you do to make people know, like, and trust you? Is your proof consistent and congruent in your campaigns?
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Description
Anyone can say that they’re good at what they do, but sometimes that’s not always the case. It’s easy for any person to say, “Hey, I’m the best person for the job,” especially on social media, where they can just easily type those words in their post even when it’s not true. People want to work with those they know, like, and trust, those who are authentic and fulfill their promises. So, if you really are good at what you do, how can you prove that to other people? What do you do to make people know, like, and trust you? Is your proof consistent and congruent in your campaigns?